Integral Strategies, Bottom-Line Results™




Author & Speaker

My topics range from marketing and leadership to business development and collaborative technologies. All content is customized to meet your publication's or conference's goals. I have published two books, contributed to two others, and authored numerous articles on the topics of marketing, leadership, and technology, and my input has been included in interviews by many other authors.

A Prolific Content Generator

I have had more than 200 articles published on the topics of  marketing, leadership, and technology. My input has also been included in interviews by many other authors. My writing has appeared in many industry journals including, among many others: 

Engaging & Interactive Presentations

I present interactive programs on marketing and business development, leadership, and technology. These programs have been consistently well received and resulted in multi-year return invitations to speak. Topics range from marketing and leadership to business development and collaborative technologies. All programs can be customized to meet your organization's goals. Book sales/signings are available.

Speaking of Experience

I have presented to over 100 professional organizations at chapter, regional, and national meetings and conferences, including: 

  • American Council of Engineering Companies
  • American Institute of Architects
  • AIM Leadership Academy
  • American Society of Interior Designers
  • Audiovisual and Integrated Experience Association 
  • Branch Pattern (ME Group)
  • Golder Associates
  • International Association of Conference Centers
  • International Facilities Management Association
  • International Interior Design Association
  • InfoComm International
  • NeoCon
  • NeoCon West
  • National Systems Contractors Association
  • Society for College & University Planning
  • Society for Marketing Professional Services Chapters, Regional Conferences & Build Business
  • Zweig-White Hot Markets 

What People Say...

A Well of Insight

Craig effortlessly blends research acumen, communication skills, and marketing/business development ability while furthering the professional development of his peers... He is a bottomless well of insight and expertise but uses that knowledge to help his colleagues succeed. 

— Ed Hannan, Editor-in-Chief, SMPS Marketer

Creative and Decisive

 Craig is thorough, creative, and decisive. I especially liked that as a consultant he was not there to tell me what I wanted to hear, he was there to give his advice and guidance. 

— Randal Lemke, Chief Executive Officer (retired), AVIXA

Experience to Results

  Craig understands complex marketing in a way that few do. His understanding of the technical fields coupled with deep architectural knowledge is an unbeatable combination. He is a great communicator and translates his experience into results.

— Mark Madison CTS-D, CTS-I, PMP, CQT

Senior Director, Technical Operations, Western Region, Diversified